
In a used car market where trust remains the key issue, Spoticar continues to challenge the conventions of the category.
Created by 777 (Herezie + Armando Testa), “The Feet Escape” opens a new cinematic chapter for the brand. This time, Spoticar plays with the codes of classic American escape movies to deliver a simple message: even in the most extreme situations, there should be no compromise on trust when buying a used car.
Directed by Ivan Grbovic, the film embraces the tension, pacing and visual language of the escape genre, while turning its most iconic convention — the getaway car — into a playful demonstration of the brand’s promise.
The campaign also launches Spoticar’s new international signature: “Used cars you can trust”, bringing to life the reassurance of its certified network, rigorous vehicle checks, warranties and dedicated support throughout the purchasing journey.
The campaign was rolled out across 14 countries in Europe and beyond.
